Social Action Campaign for ‘Just Mercy’ Evolves Into Criminal Justice Organization (Exclusive)

The article titled "Social Action Campaign for ‘Just Mercy’ Evolves Into Criminal Justice Organization" by Degen Pener, published by The Hollywood Reporter on October 12, 2020, explores the transformation of the Represent Justice campaign into a full-fledged nonprofit organization focused on criminal justice reform. Initially launched to coincide with the release of the film Just Mercy—starring Michael B. Jordan as civil rights attorney Bryan Stevenson—the campaign has grown beyond its original scope. It now engages in legislative reform efforts, supports organizations working on criminal justice issues, and amplifies the voices of those most affected by the system, including formerly incarcerated individuals.

Represent Justice has developed a broad range of initiatives, including the Play for Justice events involving NBA players, media training for justice-impacted individuals, and the Free Our Vote voter toolkit. The organization's work continues to foster bipartisan support and drive change at the local and state levels, including efforts to pass legislation and restore voting rights for formerly incarcerated individuals.

For more details, you can read the full article on The Hollywood Reporter here.